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Digital Strategy

Building Leads from the Ground Up

Client: Sinoville Fencing

Image by Simon Maage
Sinoville Fencing Logo

THE CHALLENGE

Sinoville Fencing, a manufacturer and installer of fencing solutions, had no digital presence and relied solely on word of mouth and cold calling. They needed a consistent way to generate leads across South Africa.

OUR SOLUTION

We built a digital strategy from the ground up, including a website upgrade, segmented Google Ads campaigns, and a competitor keyword strategy. Ads promoted Sinoville’s competitive pricing, wide product range, and short installation times. We tracked results with Google Analytics and SpyFu to refine targeting.

Digital Strategy

1.2M

Impressions

Through Google Ads

5,841

conversions

At £4.12 CPL 

45%

Traffic

From Google Ads

91,837

site Clicks

Targeted Traffic

50 +

MONTHLY Leads

Consistently Achieved

Turnover

INCREASE

Significant Over Time

SCREENSHOTS

Real Data. Real Results

45% of all website traffic generated from Google Ads

Sinoville Fencing Google Ads Results
Sinoville Fencing Google Analytics Results
Image by Phil Hearing

“The digital campaigns transformed our sales process, generating consistent leads and boosting turnover significantly.”

 

Name, Title

Sinoville Fencing

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